Does this mean online sellers are also lost sometimes wondering how to manage or design an ecommerce website? May be "Yes". Why lose a customer just because your website is not ecommerce friendly. Below are some basic ecommerce web design tips for online sellers to make their website eCommerce friendly and making it easy for customers to shop online.
Tip 1. Create Well-Defined Buying Process
It's easy for customers to get lost in the huge eCommerce website. Creating and managing a Well-Defined buying process is very important. In an eCommerce website mention a clear path for purchase of any products or services. Make sure that your customer is not lost in the way from product to the shopping cart or visa versa. Search options for products have to be also very well defined and managed.
Tip 2. Place "Buy now" or Product Name Button Prominent
Where to project what is very important in an eCommerce website. If your products are featured in a page make the "Buy now" button or link prominent enough that it compels a buyer to click on it. Even product's pages link or button should be placed prominently. Customers are smart enough to find their products but why let them waste a min too.
Tip 3. Reduce the Number of Clicks to Buy
Make a shortest possible buying process for your customers. Shorter the process, lesser the clicks and quicker the transaction would be. Do give a chance to your customers to rethink on offer. In those few second may be your customer will lose interest and it will be a no deal for you.
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